POWER UP GAMING SEO LEARNING HUBLoading progress…
The references behind the programme
The important material is already placed inside the relevant week. Use this page as an overview, not as another reading list.
ResourceProviderUsedAction
How Google Search worksGuide · 20 minGoogle Search CentralWeek 1Open SEO Starter GuideGuide · 35 minGoogle Search CentralWeek 1Open SEO basics: what is SEO?Video lesson · 8 minAhrefs AcademyWeek 1Open How to choose keywords for SEO and AI searchArticle · 20 minSemrushWeek 2Open Keyword Research courseVideo course · 45 min selected lessonsAhrefs AcademyWeek 2Open How to use headings on your siteArticle · 15 minYoastWeek 3Open Helpful, reliable, people-first contentGuide · 20 minGoogle Search CentralWeek 3Open Influencing title linksGuide · 12 minGoogle Search CentralWeek 3Open Introduction to structured dataDocumentation · 15 minGoogle Search CentralWeek 3Open What is a SERP analysis and how do you do one?Article · 15 minSemrushWeek 4Open AI features and your websiteGuide · 12 minGoogle Search CentralWeek 4Open Performance reportGuide · 25 minGoogle Search ConsoleWeek 5Open URL Inspection toolGuide · 20 minGoogle Search ConsoleWeek 5Open Page indexing reportGuide · 15 minGoogle Search ConsoleWeek 5Open Get started with analyticsInteractive lesson · 30 minGoogle SkillshopWeek 6Open Google Analytics demo accountDemo account · 15 min setup and explorationGoogle Analytics HelpWeek 6Open SEO Spider Getting Started GuideGuide · 35 minScreaming FrogWeek 7Open Google Search technical requirementsDocumentation · 15 minGoogle Search CentralWeek 7Open Core Web Vitals and Google Search resultsDocumentation · 20 minGoogle Search CentralWeek 7Open How to use AhrefsVideo course · 45 min selected modulesAhrefs AcademyWeek 8Open SEO Essentials with SemrushVideo course · 40 min selected lessonsSemrush AcademyWeek 8Open Link Building for SEOGuide · 35 minAhrefsWeek 9Open Spam policies: link spamPolicy guidance · 12 minGoogle Search CentralWeek 9Open Digital Marketing FundamentalsVideo lesson · 30 minHubSpot AcademyWeek 10Open Digital advertising strategy fundamentalsVideo lesson · 17 minHubSpot AcademyWeek 10Open Anchoring digital marketing through a websiteVideo lesson · 13 minHubSpot AcademyWeek 10Open Optimising for Google’s AI featuresGuide · 20 minGoogle Search CentralWeek 11Open Third-party SEO tools and adviceGuide · 12 minGoogle Search CentralWeek 11Open SEO Starter GuideGuide · As neededGoogle Search CentralWeek 12Open The SEO checklist for beginnersArticle · 20 minYoastWeek 12Open